Multiple choice

Which of the following buying process sequence is correct?

  1. Adoption 2. Legitimization
  2. Attitude 4. Awareness

  1. 4 3 2 1

  2. 2 3 4 1

  3. 1 2 3 4

  4. 3 4 2 1
Reveal answer Fill a bubble to check yourself
A Correct answer
Explanation

The correct buying process sequence begins with Awareness (becoming aware of the product), followed by Attitude (developing favorable attitude), then Legitimization (justifying the purchase), and finally Adoption (making the purchase decision). This follows the standard adoption lifecycle in consumer behavior.

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