Directions: An assertion is a point of view. An argument is a statement meant to convince another about a certain point of view. A counter-argument contains logic opposed to your assertion. Based on these, classify the four sentences given below.

(A) Concluding assertion (B) Supporting reason
(C) Statement irrelevant to the argument (D) Counter-argument

1. Launching a new brand is a highly competitive and systematic process.
2. The ad world is highly competitive and cut-throat.
   
3. A complacent attitude has started creeping in the ad-world.
4. To gain an edge over your competitors in advertising, always go for the best.

Just upon a light reading of the sentences, one can easily see that sentences 2, 3 and 4 are related to each other as these three have been discussed in context of advertising. So, these can only be marked B or D if one of them is earmarked A. This automatically rejects option (2). For option (1), sentence 2 has been earmarked supporting reason. This is incorrect as the two are not related. So, option (1) can be rejected. For option (3), sentence 1 has rightly been described irrelevant. Sentence 3 gives just the opposite idea of that given in sentence 2, so it is correctly categorised as counter-argument. The last sentence again justifies it to be a supporting reason. So, this classification is valid. Option (4), ACCC, is also valid but when compared to justification of option (3), it cannot be marked as correct. Thus, option (3) is the correct answer.