Multiple choice

Which of the following is not a tool of sales promotion?

  1. Sales contests

  2. Free gifts

  3. Point of purchase display

  4. Public Relations
Reveal answer Fill a bubble to check yourself
D Correct answer
Explanation

Public Relations is a broader communication function focused on building and maintaining relationships with various stakeholders, not a short-term sales stimulation tool. Sales promotions include tactics like sales contests, free gifts, and point-of-purchase displays designed to trigger immediate purchases.

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