Multiple choice general knowledge

Which automobile company launched a marketing initiative called ‘Ghar Ghar Ki Pehchaan’ for tapping rural markets for its popular mode in 2008?

  1. Hyundai

  2. Fiat

  3. Maruti

  4. Ford
Reveal answer Fill a bubble to check yourself
C Correct answer
Explanation

Maruti Suzuki launched the 'Ghar Ghar Ki Pehchaan' campaign in 2008 to penetrate rural markets for its iconic Alto model. The campaign emphasized the car's recognition across every household in India, leveraging aspirational marketing to connect with rural and semi-urban consumers seeking their first car.

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