VS Achutanandan coined 'Amul Baby' as a derogatory term targeting Rahul Gandhi, mocking him as a privileged political heir. The reference was to Amul's iconic 'Amul Baby' advertising campaign.
VS Achutanandan's "Amul Baby" jibe was aimed at Rahul Gandhi, mocking him (referencing the famous "Amul baby" mascot) in the context of his political image and campaigning style. It became a widely reported political jab during that period.