Multiple choice general knowledge H&M first store was opened in the year 1948 1947 1949 1946 Reveal answer Fill a bubble to check yourself B Correct answer Explanation Erling Persson opened the first 'Hennes' store in Västerås, Sweden, in 1947. The company later acquired the hunting apparel retailer Mauritz Widforss in 1968, leading to the name change to Hennes & Mauritz (H&M).